Instant messaging, often shortened to simply "IM" or "IMing," is the exchange of text messages through a software application in real-time. Instant messaging differs from ordinary e-mail in the immediacy from the message exchange and also makes an extended exchange simpler than sending e-mail as well as forth. Most exchanges are text-only, though popular services, such as AOL, MSN Messenger, Yahoo! Messenger and Apple's iChat are now allowing voice messaging, file sharing and even video chat when both users have cameras. Some IM applications can use push technology to provide real-time text, which transmits messages character by character, as they are composed. More advanced instant messaging can add file transfer, clickable hyperlinks, Voice over IP, or video chat.
The WhatsApp messaging application is the widely used instant messaging application used to treat sending personal and group messages with the contacts- has made life simpler regarding especially people who are always on the move. It is a cross-platform mobile messaging app makes it possible for you to change messages with out to fund SMS. In addition to basic messaging customers can create groups, send each other unlimited images, video and audio media messages.
You can send good amount of messages with no limits. It's available for each smartphone platforms including iPhone, Android, Windows Mobile, Nokia, Blackberry, Symbian. Everyone is utilizing it when you don't in order to go to a website to fill in details or confirm your identity a cordless it. Just needs your mobile number and you are done!
Better features than traditional SMS/MMS
WhatsApp supports many different message types, from simple text to pictures to audio file types. Usually a MMS message would cost a decent bit income to send, so really that these can be sent to as many customers and prospects whenever like at no direct cost is great.
You furthermore send GPS location of whatsapp hack your stores! Product videos, Product images and audio messages (a short personal message from your CEO may be sent to multiple clients and prospects at one go!) great App supports just anything at all. You can start your own WhatsApp group and can invite clients and prospects to join, or may possibly create an indoor marketing group which assistance you keep in touch with your campaign peers 24/7.
So WhatsApp as an offer tool does everything a regular e-mail or SMS campaign could do. To top everything Whatsapp is close to heart, people can't take their hands off their phone because using this App. Hence any message communicated through this medium has the immediate and maximum outreach.